Don’t Go It Alone: How to Use Partnerships as a Growth Strategy
This article posted on Entrepreneur.com by Matt Ehrlichman, Founder and CEO of Porch.com discusses the most important things he has learned about finding partners that [...]
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Maximize Your Indirect Sales Channel for Stronger Sales Outcomes
To win, modern sellers need to be prepared to lead these consultative, value-driven sales discussions with real-time data and insights. And while many companies are beginning to recognize this [...]
12 Critical Questions Your Partner’s Sales Person Has
Not everyone automatically “gets” your product. That’s a pipe dream. When selling through a distribution partner, you need to make sure that you address the fundamental questions that your partner’s [...]
The Partner Portal
Many organizations wish to have other organizations (partners) sell their product for them. When trying to establish sales or distribution partnerships, it is important to remember that the distribution partner’s [...]
How to Use the Partner Portal
The partner portal is built for two related purposes. The first is as a sales aid for organizations trying to impress potential partners. Showing the partner portal to a prospective [...]
Know What You Want From a Partner and What They Want From You
Many entrepreneurs and even established companies go into the partnership (reseller) process without fully understanding and documenting precisely what they want out of the partnership program. Therefore, they never truly [...]
Webinar on Building a Partnership Program
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The Three Levels of Sales Required in Sales Partnerships
Selling product through a sales distribution or partnership program can be tricky for a variety of reasons. And, while it can be very lucrative if done properly, it can be [...]
Why Partnerships Work and Why They Fail
Did you ever wonder why partnerships succeed and others fail? There are a variety of reasons for this. Many companies try to sell their products through another organization’s sales force [...]
12 Characteristics of a Good Distribution Sales Partner
When trying to decide whether an organization will make a good potential distribution or sales partner for you, there are a number of characteristics or criteria that you should think [...]